New Zealand Law Society - Tompkins Wake launches AdviSME tech legal service

Tompkins Wake launches AdviSME tech legal service

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Waikato-based law firm Tompkins Wake has launched a technology-driven legal service which it says it designed to disrupt the market for small to medium business.

It says AdviSME uses automation and AI to provide innovative and affordable legal solutions for SMEs.

To create the platform for AdviSME, Tompkins Wake worked with Imagimation School, a digital learning and innovation workplace. Using Imagimation’s AI tool and Tompkins Wake’s legal expertise, they have created the Business Healthcheck along with a suite of automated legal documents powered by Automio, aimed at SMEs. Human backup comes from a team of expert lawyers.

"Cost certainty is a huge driving force for any SME. AdviSME is meeting the market by offering a range of pricing options to suit clients’ needs, including fixed fee and other flexible pricing arrangements including monthly subscriptions," Tompkins Wake says.

"Much has been invested into machine learning and technology to develop AdviSME’s Business Healthcheck. 

"Users can complete the check in three minutes to gauge the legal health of their business and personal affairs and to view clear recommendations.

"The Business Healthcheck recognises patterns based on a user’s response to generate the next applicable question. The questions have been designed by lawyers to ensure the questions are relevant and the recommendations are reliable.

"Once the Healthcheck is complete, users are provided a legal risk score and the option to arrange a free, no obligation meeting with a senior lawyer to review results," Tompkins Wake chief executive Jon Calder says.

"From that discussion the AdviSME team will identify and prioritise your immediate legal needs and provide fully costed requirements based on the business’ legal budget."

“We saw an opportunity to do something different, recognising that small-medium business needs to be nimble and agile, requiring responsive legal services with certainty and surety on cost and quality.

“Growing businesses need the best advice, support and guidance to remove risk and enable their success. That was the genesis of the AdviSME Business Healthcheck – an AI-driven tool that quickly assesses legal risk and identifies hotspots for SMEs.”

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